AI AND VOICE LEVERAGED – VODAFONE’S ABBY WINNING CAMPAIGN WITH HELLO ENGLISH
Leveraging Hello English’s Voice and AI innovation, Vodafone set a new benchmark in digital advertising and bagged the prestigious ABBY Award for its Vodafone Sakhi campaign, under the category ‘Best Use of Mobile for Marketing’. CAMPAIGN GOAL This path breaking digital campaign focused on educating women on their safety and creating awareness about Vodafone’s features such as: location alert, […]